Creating Content Your Audience Loves [Grow Live Episode 24]
Today on Grow Live, Matt Johnson and Renia Carsillo sit down with Lief Thomason for a behind the scenes look at video production. They talk about the importance of creating videos in your next marketing campaign. And, why it doesn’t mean you need state of the art equipment. You might just need a little bit of courage.
Join the podcasts now and hear more about:
- The process of creating videos
- The science and psychology behind marketing videos
- Why a smartphone may be all you need
- Remembering why you wanted to create a video in the first place
- Why engagement is #1 in video
“The best tool is the one that does the job,” —Lief Thomason, Digital Producer at SMS.
Check out these additional resources:
- Behind the Scenes [Grow Live Episode 6]
- Using Video for Brand Awareness and Engagement [Grow Live Episode 12]
Today’s call to action: Comment with a link to your latest video. Lief will take a look and offer 3 suggestions for easy improvements you can use to generate more engagement!
Don’t forget to visit us next week for a super nerdy discussion on effectively using co-op dollars.
Press play if you’re ready to join the conversation!